Don’t Laugh at Local SEO – Every Dealer Needs It!

I spoke at Digital Dealer 16 in Atlantic City last week to a completely packed room. People were dragging benches from the lobby into the back of the room, and there were still 20-25 people standing. I managed to squeeze in 152 comedy movie references, with at least one movie from every year in the last 50 years…

Auto dealers are finally starting to realize how important Local SEO is to continued success. With only 10 organic spots and 7 map pack spots on page one, competition is incredibly fierce.

The presentation covers the most important aspects of Local SEO and shares actionable tips that any auto dealer can use to help their dealer website rank higher. There’s also a section that gives dealers pointers on spotting shady SEO providers, so they can avoid wasting money on vendors that won’t help boost visibility.

I wanted to share the slide presentation so that dealers who weren’t at the show could still benefit from the information I shared. Feel free to download the slides to share with other employees at your dealership. As always, if you have any questions, leave a comment below and I’ll do my best to answer them.